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Showing posts from March, 2017

Timing is Everything

Friends, So this morning when I got up (I’m off today, so I’m off to a late start), I read about a fire in Atlanta which darkened the skies, made an overpass on I-85 collapse and has created a traffic nightmare for weeks to come. As it so happens, I had driven that route less than 24 hours earlier on my way to Hartsfield-Jackson Atlanta International Airport Wednesday night. Imagine if my flight back would have been a day later. Timing is everything! Speaking of which, as you might of guessed, I regret to say I don’t have any donuts for you today.  Still, I hope you have a happy Friday!

The Comet Strategy for Mature Products

Friends, Looking at the expiration date on my Costco multi-vitamins it occurred to me that getting 500 at a time may not be such a good deal after all. It calls to mind the Comet powder strategy for mature products. In case you have not heard the story, legend has it that P&G was looking for ways to sell more Comet to an already saturated market when a clever product manager came-up with the idea to put eight holes on the top of the container instead of six –so more powder would come out each time it was used. Needless to say this resulted in higher sales. There’s evidence of this “sell them more than they need” approach all around us. Yesterday, while having lunch at Ostaria Marco’s I found I could only eat half of my personal pizza and two of the three colleagues with me didn’t appear to make much of a dent in their gigantic salads either. I figured I’d apply the same strategy to donuts this morning. Despite the looming spring break, I figured I would not deviate from the dozen…

Green Donuts!

Friends, Has society taken St. Patrick’s day a tad too far? What with the ubiquitous Walmart t-shirts boasting clever slogans like “I pinch back” or “Make St. Patrick’s day great again”, it’s gotten to a point where forgetting to wear green can make one feel as wanted as a frequent flyer with a Samsung galaxy note 7. Then there’s the green bowler hats, shamrocks galore, parades and let’s not forget green beer. Granted, I have yet to see any green light sets for sale, so perhaps that’s a sign we can take it further. In-fact there may be a whole segment of the market ready to be tapped with leprechaun projectors for your garage door, blarney castle-shaped green candy dispensers and gag snakes to freak-out that overly sensitive colleague. It is, after all, the American way –go big or go home, I say! I can see it now: fake red beards, green feather boas, body paint kits with clover-shaped stencils and collector’s edition vinyl records with 20 different versions of Danny Boy. We can throw…

Happy National Mario Day!

Friends, It seems there is a day for just about everything. Women’s day just passed, drunken Irish day is a week away, heck, today is Mario day! Looking at the U.N. calendar of world days there are days for human space flight (April 12th), midwives (May 5th) and the succinctly named “International Day for the Right to the Truth concerning Gross Human Rights Violations and for the Dignity of Victims Week of Solidarity with the Peoples Struggling against Racism and Racial Discrimination – day 4” (March 24th). Despite the great variety of themes for days (and weeks and months), I believe I have identified a void. There is no Male W.A.S.P. (White Anglo-Saxon Protestant) day. Say what you will, but if typewriters get a day (June 23rd), why not the Male WASP? The idea came to me last night as I was enjoying the sunset colors and cloud formation when, suddenly, there it was. An image of a WASP that has been incessantly taking the headlines for the past few months. I won’t name names, but su…

Caught In The Act

Friends, Have you ever been caught red-handed? One late night you forget to lock your bedroom door and your child walks in on you. There is an ensuing awkward pause while everything sinks in. You rush to hide the evidence but it's too late, they've seen too much. You and your significant other, in bed next to each other, caught reading your Facebook feeds at your smart phones. The shame! Nobody wants their kids to remember them that way. Fortunately, there is no shame in consuming a donut and there are a dozen Holy Donuts waiting for you to make your move. Enjoy! Happy Friday!