Friends,
If a business offers a product and no one knows about it, can it still make a profit? While philosophers ponder the question, marketers take action. Going from awareness to consideration to purchase means getting the word out by any viable means. One such mean appears to be utility poles. At least that’s the view shared by homework assistants, laundromats, upholsterers and fiber internet companies. Whether you want to complete your thesis in a month, get your laundry picked up and delivered, have your couch upholstery updated — or just want faster internet, let your feet do the walking and stroll up to the aging pasted ads on a pole near you. And, if the products you want aren’t featured, there’s always Google. Speaking of which, my latest search yielded a place in town called Patrick’s donuts (rated five stars by all 11 reviewers). Wish me luck.
Happy Friday!
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