Did you hear Weight Watchers is changing its name to WW? There must be a really good reason to depart from a well-known brand and create the potential confusion with Windstream’s own wholesale division (which also uses those two letters as one of its marks) . It would appear helping people know what you do as part of your name is going out of fashion. KFC had Fried Chicken surgically removed from its name and Starbucks no longer sports the word Coffee in its logo. Heck, even Jo-Ann excised the word Fabrics from its name. Of course the most galling of them all is Dunkin’. Yes, as of January 1st 2019, they will perform a Donutectomy to their name. Kind of makes me glad I’m working from home today so I don’t have to stop by their store and get all nostalgic.